GDPR, Full Privacy Policy and Cookie Policy at Luton Chiropractic Clinic

Privacy Policy – VBSL Healthcare Ltd

BACKGROUND:

VBSL Healthcare Ltd t/a Luton Chiropractic Clinic understands that your privacy is important to you and that you care about how your personal data is used. We respect and value the privacy of everyone who visits this website, lutonchiropractor.co.uk (“Our Site”) and will only collect and use personal data in ways that are described here, and in a way that is consistent with our obligations and your rights under the law.

Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of this Privacy Policy is requested when using any of our services and online booking system and website.

Definitions and Interpretation

In this Policy the following terms shall have the following meanings:

“Account”	means an account required to access and/or use certain areas and features of Our Site;
“Cookie”	means a small text file placed on your computer or device by Our Site when you visit certain parts of Our Site and/or when you use certain features of Our Site. Details of the Cookies used by Our Site are set out in Part 14, below; and
“Cookie Law”	means the relevant parts of the Privacy and Electronic Communications (EC Directive) Regulations 2003, as amended, relating to the use of cookies and similar technologies;

Information About Us

Our Site is owned and operated by VBSL Healthcare Ltd t/a Luton Chiropractic Clinic, a Limited Company registered in England under company number 16317062.

Registered address: 146 Sundon Park Road, Luton, Beds, LU3 3AH.

Data Protection Officer: Steven Longland.

Email address: steven.longland@lutonchiropractor.co.uk.

Telephone number: 01582 579687.

Postal address: Luton Chiropractic Clinic, 146 Sundon Park Road, Luton, Beds, LU3 3AH.

Representative: General Chiropractic Council

Email address: enquiries@gcc-uk.org

Telephone number: 020 7713 5155.

Postal address: General Chiropractic Council. Park House,186 Kennington Park Road, London, SE11 4BT

I am regulated by The General Chiropractic Council.

What Does This Policy Cover?

This Privacy Policy applies only to your use of Our Site and explains how any personal data collected through Our Site is used, as well as your rights and how to raise concerns or complaints.

What Is Personal Data?

Personal data is defined by the UK GDPR and the Data Protection Act 2018, as amended by the Data (Use and Access) Act 2025 and other applicable legislation relating to data protection and privacy (“the Data Protection Legislation”) as ‘any information relating to an identifiable person who can be directly or indirectly identified in particular by reference to an identifier’.

Personal data is, in simpler terms, any information about you that enables you to be identified. Personal data covers obvious information such as your name and contact details, but it also covers less obvious information such as identification numbers, electronic location data, and other online identifiers.

What Are My Rights?

Under the Data Protection Legislation, you have the following rights, which we will always work to uphold:

The right to be informed about our collection and use of your personal data. This Privacy Policy should tell you everything you need to know, but you can always contact us to find out more or to ask any questions using the details in Part 15.
The right to access the personal data we hold about you. Part 13 will tell you how to do this.
The right to have your personal data rectified if any of your personal data held by us is inaccurate or incomplete. Please contact us using the details in Part 15 to find out more.
The right to be forgotten, i.e. the right to ask us to delete or otherwise dispose of any of your personal data that we hold. Please contact us using the details in Part 15 to find out more.
The right to restrict (i.e. prevent) the processing of your personal data.
The right to object to us using your personal data for a particular purpose or purposes.
The right to withdraw consent. This means that, if we are relying on your consent as the legal basis for using your personal data, you are free to withdraw that consent at any time.
The right to data portability. This means that, if you have provided personal data to us directly, we are using it with your consent or for the performance of a contract, and that data is processed using automated means, you can ask us for a copy of that personal data to re-use with another service or business in many cases.
Rights relating to automated decision-making and profiling. We do not use your personal data in this way.

For more information about our use of your personal data or exercising your rights as outlined above, please contact us using the details provided in Part 15.

It is important that your personal data is kept accurate and up to date. If any of the personal data we hold about you changes, please keep us informed as long as we have that data.

Further information about your rights can also be obtained from the Information Commissioner’s Office or your local Citizens Advice Bureau.

If you have any cause for complaint about our use of your personal data, you have the right to complain to us using the contact details provided in Part 15 (or by any other method). We will do our best to resolve your complaint. We will acknowledge your complaint within 30 days and will respond to it without undue delay.

You also have the right to lodge a complaint with the Information Commissioner’s Office. You may wish to raise your concerns with us first, so that we can try to resolve them. If you are not satisfied with our response, you can complain to the Information Commissioner’s Office.

To make exercising your right to complain as easy as possible for you, a copy is available for you to use. You do not have to use this form, but it is the easiest way to tell us everything we need to know to respond to your complaint as quickly as possible.

What Data Do You Collect and How?

Depending upon your use of Our Site, we may collect and hold some or all the personal and non-personal data set out in the table below, using the methods also set out in the table. Please also see Part 14 for more information about our use of Cookies and similar technologies and our Cookie Policy. We collect ‘special category’ or ‘sensitive’ personal data and personal data relating to children, we do not collect data relating to criminal convictions and/or offences.

Data Collected	How We Collect the Data
Identity Information including Title, Full Name, Date of Birth, Job Title, Employer.	Directly: We collect personal data which you directly provide to us, including through the ‘contact us’ form on our website or when you request our assistance via email, or over the telephone, or when you complete our patient questionnaire.
Contact information including Address, Email Address and Telephone number	Directly: We collect personal data which you directly provide to us, including through the ‘contact us’ form on our website or when you request our assistance via email, or over the telephone, or when you complete our patient questionnaire.
Business information including employer	Directly: We collect personal data which you directly provide to us, including through the ‘contact us’ form on our website or when you request our assistance via email, or over the telephone, or when you complete our patient questionnaire.
Payment information including payment card details (through our third-party payment processor Stripe.	Directly: We collect personal data which you directly provide to us, including through the ‘contact us’ form on our website or when you request our assistance via email, or over the telephone, or when you complete our patient questionnaire.
Profile information including your username and password for our online booking system, appointment details and history, and any information shared when making an appointment online.	Directly: We collect personal data which you directly provide to us, including through the ‘contact us’ form on our website or when you request our assistance via email, or over the telephone, or when you complete our patient questionnaire.
Technical information including internet protocol (IP) address, your browser session and geo-location data, device and network information, statistics on page views and sessions, acquisition sources, search queries and/or browsing behaviour, information about your access and use of our website, including through the use of Internet cookies, your communications with our website, the type of browser you are using, the type of operating system you are using and the domain name of your Internet service provider.	. Directly: We collect personal data which you directly provide to us, including through the ‘contact us’ form on our website or when you request our assistance via email, or over the telephone, or when you complete our patient questionnaire. Indirectly: We may collect personal data which you indirectly provide to us while interacting with us, such as when you use our website, in emails, over the telephone and in your online enquiries. From third parties: We may collect personal data from third parties, such as an external health provider who has referred you to us for x-ray services.
Marketing and Communications Data including your preferences in receiving marketing from us and your communication preferences.	Directly: We collect personal data which you directly provide to us, including through the ‘contact us’ form on our website or when you request our assistance via email, or over the telephone, or when you complete our patient questionnaire.
Professional data including where you are applying for a role with us, your professional history such as your previous positions and professional experience.	Directly: We collect personal data which you directly provide to us, including through the ‘contact us’ form on our website or when you request our assistance via email, or over the telephone, or when you complete our patient questionnaire.
Special Categories of Personal Data is a special category of personal data that includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data. The types of special categories of data we collect include: Medication information – including the types and quantity of medication you are currently prescribed; Medical condition diagnosis – including whether you have been diagnosed with any illnesses or medical conditions, and details of this diagnosis; Operation history – history of any operations or serious medical treatment; Allergies – details of any allergens; and Clinical notes – details of the treatment received during the Services, which may contain further health information.	Directly: We collect personal data which you directly provide to us, including through the ‘contact us’ form on our website or when you request our assistance via email, or over the telephone, or when you complete our patient questionnaire. We collect medical information that forms part of your diagnosis and medical records.

How Do You Use My Personal Data?

Under the Data Protection Legislation, we must always have a lawful basis for using personal data. The following table describes how we may use your personal data, and our lawful bases for doing so:

What We Do	What Data We Use	Our Lawful Basis
Registering you on Our Site.	Identity Data Contact Data Profile Data To provide our Services to you, including to confirm the suitability of the Services, to manage your appointments, and to perform the Services.	Performance of a contract with you.
Providing and managing your Account.	Identity Data Contact Data Financial Data Transaction Data Insurance and GP Data. for internal record keeping, administrative, invoicing and billing purposes.	Performance of a contract with you. To comply with a legal obligation Legitimate interests: to recover debts due to us and ensure we can notify you about changes to our terms of business and any other administrative points
Providing and managing your access to Our Site.	Identity Data Contact Data Profile Data To contact and communicate with you about our Services and to allow you to make online bookings.	Performance of a contract with you
Personalising and tailoring your experience on Our Site.	Profile Data Technical and usage Data. Identity Data For analytics, market research and business development, including to operate and improve our website and Services.	Legitimate interests: to keep our website updated and relevant, to develop our business, improve our Services and to inform our marketing strategy.
Supplying our products and services to you.	Identity Data Contact Data Technical and usage Data Marketing and communications Data For advertising and marketing, including to send you information that we consider may be of interest to you.	Legitimate interests: to develop our Services and grow our business
Managing payments for our products and services	Personal data: Name, billing address, email address, telephone number, appointment details, payment information, invoices and transaction records (payment card details are processed by our payment provider and are not stored by us).	Performance of a contract (Article 6(1)(b) UK GDPR) – processing is necessary to take payment for and provide the products or services you have requested.
Personalising and tailoring our products and services for you.	Personal data: Name, appointment history, preferences, communications, and information you provide about your needs or interests.	Legitimate interests (Article 6(1)(f) UK GDPR). Our legitimate interest is to improve your experience, provide services that meet your needs, and enhance the quality and efficiency of our services.
Communicating with you.	Personal data: Name, email address, telephone number, postal address (where applicable), appointment details, and records of correspondence.	Performance of a contract (Article 6(1)(b) UK GDPR) where communications relate to appointments or services you have requested. Where communications are not contract-related, the lawful basis is Legitimate interests (Article 6(1)(f) UK GDPR). Our legitimate interest is to respond to enquiries, provide customer support, and keep you informed about your appointments and our services.
Supplying you with information by email and or post that you have opted-in-to (you may opt-out at any time Unsubscribe” link in our emails, contacting us by email, or contacting us using the details in this Privacy Policy).	Personal data: Name, email address, postal address (if applicable), and marketing preference.	Consent (Article 6(1)(a) UK GDPR). You may withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

With your permission and/or where permitted by law, we may also use your personal data for marketing purposes, which may include contacting you by email and telephone or text message and post with information, news, and offers on our products and services. You will not be sent any unlawful marketing or spam. We will always work to fully protect your rights and comply with our obligations under the Data Protection Legislation and the Privacy and Electronic Communications (EC Directive) Regulations 2003, and you will always have the opportunity to opt-out. We will always obtain your express opt-in consent before sharing your personal data with third parties for marketing purposes and you will be able to opt-out at any time.

Third Parties (including JaneApp, Stripe or Google) whose content appears on Our Site may use third-party Cookies and similar technologies, as detailed below in Part 14. Please refer to Part 14 for more information on controlling Cookies and similar technologies. Please note that we do not control the activities of such third parties, nor the data that they collect and use themselves, and we advise you to check the privacy policies of any such third parties.

We use the following automated systems for carrying out certain kinds of decision-making. If at any point you wish to query, challenge, or make representations about any action or decision that we take on the basis of this, or wish to request ‘human intervention’ (i.e. have someone review the action or decision themselves, rather than relying only on the automated method), the Data Protection Legislation gives you the right to do so. Please contact us to find out more using the details in Part 15.

The following automated decision-making method(s) may be used:
- We do not use your personal data for automated decision-making or profiling that produces legal effects or similarly significant effects on you.
- Any decisions relating to your care, appointment scheduling, or treatment are made by appropriately qualified members of our team and are not based solely on automated processing.
The following automated profiling may take place:
- We do not carry out automated profiling of individuals using their personal data.
- Any decisions relating to your enquiries, appointments, treatment, or patient care are made by appropriately qualified members of our team and are not based on automated profiling.

We will only use your personal data for the purpose(s) for which it was originally collected unless we reasonably believe that another purpose is compatible with that or those original purpose(s) and need to use your personal data for that purpose. In some cases, the law may treat certain further uses of personal data as compatible with the original purpose, subject to appropriate safeguards. If we rely on compatibility in this way and you want us to explain how the new purpose is compatible with the original, please contact us using the details in Part 15.

If we need to use your personal data for a purpose that is unrelated to, or incompatible with, the purpose(s) for which it was originally collected, we will inform you and explain the legal basis which allows us to do so.

In some circumstances, where permitted or required by law, we may process your personal data without your knowledge or consent. This will only be done within the bounds of the Data Protection Legislation and your legal rights.

How Long Will You Keep My Personal Data?

We will not keep your personal data for any longer than is necessary in light of the reason(s) for which it was first collected. Your personal data will therefore be kept for the following periods (or, where there is no fixed period, the following factors will be used to determine how long it is kept):

Type of Data	How Long [We] OR [I] Keep It
Identity Information including (including name, title, date of birth, gender, NHS number where applicable).	We keep this information for as long as necessary to provide our services and to comply with our legal and professional obligations. Clinical records are generally retained for 8 years after the last date of treatment for adults. Records relating to children are retained until the patient’s 25th birthday (or 26th birthday if they were 17 when treatment ended), or longer where required by law..
Contact information including (including postal address, email address and telephone number).	Retained as part of your patient record for the same period as your clinical records. If you make an enquiry but do not become a patient, we will normally retain your information for up to 12 months after your last contact unless a longer retention period is required by law.
Business information including (including business name, job title and profession, where applicable).	Retained only for as long as necessary for the purpose for which it was collected, including managing business relationships and complying with legal obligations. Business correspondence may be retained for up to 7 years where required for contractual or legal purposes.
Payment information including (including payment history, invoices and transaction records. We do not store your full payment card details.)	Payment transaction records are retained for 6 years to comply with HMRC and accounting requirements. Payment card information is processed securely by Stripe and is retained in accordance with Stripe’s own retention policies.
Profile information including (including appointment preferences, communication preferences, marketing preferences, online account details (where applicable), and appointment history).	We retain this information for as long as your patient relationship continues and for the same period as your clinical records where it forms part of your patient record. Marketing preferences are retained until you withdraw your consent or unsubscribe from our communications.
Technical information including (including IP address, browser type and version, device information, operating system, website usage data, and cookie identifiers).	Technical information is retained only for as long as necessary to operate, secure, and improve our website. Cookie retention periods vary depending on the cookie used. Website logs are typically retained for up to 12 months, unless a longer period is required for security, fraud prevention, or legal purposes.
Marketing and communications information.	We retain this information until you withdraw your consent, unsubscribe from marketing communications, or request that we delete it, unless we are required by law to retain a record of your preferences.
Enquiry information (including information submitted through our contact forms, email enquiries, or telephone enquiries where you do not become a patient)	We normally retain enquiry records for up to 7 years after your last contact unless a longer retention period is required to establish, exercise, or defend legal claims.

How and Where Do You Store or Transfer My Personal Data?

We will only store your personal data in the UK. This means that it will be fully protected under the Data Protection Legislation.

We will use specific approved contracts which ensure the same levels of personal data protection that apply under the Data Protection Legislation. For further information, please refer to the Information Commissioner’s Office.

The security of your personal data is essential to us, and to protect your data, we take several important measures, including the following:

limiting access to your personal data to those employees, agents, contractors, and other third parties with a legitimate need to know and ensuring that they are subject to duties of confidentiality;
procedures for dealing with data breaches (the accidental or unlawful destruction, loss, alteration, unauthorised disclosure of, or access to, your personal data) including notifying you and/or the Information Commissioner’s Office where we are legally required to do so;
appropriate technical and organisational security measures, including:
secure password policies and multi-factor authentication where available;
encryption of data during transmission using SSL/TLS technology;
secure cloud-based storage provided by trusted third-party service providers, including JaneApp and Stripe;
access controls ensuring that only authorised staff can access personal data required for their role;
regular software updates, security patches, and anti-malware protection;
secure backup and recovery procedures to protect against accidental loss of data;
staff training on data protection, confidentiality, and information security;
regular reviews of our data protection and information security practices to ensure they remain effective and compliant with UK GDPR.

Do You Share My Personal Data?

We do not share any of your personal data with any third parties for any purposes, subject to the following exceptions.

If we sell, transfer, or merge parts of our business or assets, your personal data may be transferred to a third party. Any new owner of our business may continue to use your personal data in the same way(s) that we have used it, as specified in this Privacy Policy.

In some limited circumstances, we may be legally required to share certain personal data, which might include yours, if we are involved in legal proceedings or complying with legal obligations, a court order, or the instructions of a government authority.

Recipient	Activity Carried Out	Sector	Location
Jane Software Inc. (JaneApp) – Data Processor.	Provides secure online appointment booking, patient records management, and practice management services on our behalf..	Healthcare Practice Management Software.	Canada.
Stripe Payments UK Ltd / Stripe, Inc. – Independent Data Controller and/or Data Processor (depending on the processing activity)	Processes secure payment transactions, fraud prevention, and payment security services.	Financial Services / Payment Processing	United Kingdom and United States
Google LLC – Independent Data Controller	Provides embedded Google Maps to help patients locate our clinic.	Technology / Mapping Services	United States
Professional advisers (including accountants, solicitors and insurers) – Data Controllers or Data Processors, as appropriate	Provide legal, financial, insurance and professional advisory services where necessary.	Professional Services	United Kingdom
HM Revenue & Customs (HMRC), the Information Commissioner’s Office (ICO), courts, law enforcement agencies and other public authorities – Independent Data Controllers	To comply with legal obligations, respond to lawful requests, prevent or detect crime, or establish, exercise or defend legal claims.	Government / Public Sector	United Kingdom
IT support and website hosting providers – Data Processors	Provide website hosting, technical support, system maintenance, data backup, and cybersecurity services.	Information Technology	United Kingdom and/or other countries where appropriate safeguards are in place.
Healthcare professionals or your GP (with your consent or where otherwise permitted or required by law) – Independent Data Controllers	To support your ongoing care, make referrals, or exchange relevant clinical information.	Healthcare	United Kingdom

If any of your personal data is shared with a third party, as described above, we will take steps to ensure that your personal data is handled safely, securely, and in accordance with your rights, our obligations, and the third party’s obligations under the law, as described above in Part 9.

If any personal data is transferred outside of the UK, we will take suitable steps in order to ensure that your personal data is treated just as safely and securely as it would be within the UK and under the Data Protection Legislation, as explained above in Part 9.

How Can I Control My Personal Data?
- In addition to your rights under the Data Protection Legislation, set out in Part 5, when you submit personal data via Our Site, you may be given options to restrict our use of your personal data. In particular, we aim to give you strong controls on our use of your data for direct marketing purposes (including the ability to opt-out of receiving emails from us which you may do by unsubscribing using the links provided in our emails and at the point of providing your details and by managing your Account).
- You may also wish to sign up to one or more of the preference services operating in the UK: The Telephone Preference Service (“the TPS”), the Corporate Telephone Preference Service (“the CTPS”), and the Mailing Preference Service (“the MPS”). These may help to prevent you receiving unsolicited marketing. Please note, however, that these services will not prevent you from receiving marketing communications that you have consented to receiving.

Can I Withhold Information?

You may access certain areas of Our Site without providing any personal data at all. However, to use all features and functions available on Our Site you may be required to submit or allow for the collection of certain data.

You may restrict our use of Cookies and similar technologies. For more information, see Part 14 and our Cookie Policy.

How Can I Access My Personal Data?

If you want to know what personal data we have about you, you can ask us for details of that personal data and for a copy of it (where any such personal data is held). This is known as a “subject access request”.

When responding to a subject access request, we will carry out reasonable and proportionate searches for the personal data covered by your request.

All subject access requests should be made in writing and sent to the email or postal addresses shown in Part 15. To make this as easy as possible for you, a Subject Access Request Form is available for you to use. You do not have to use this form, but it is the easiest way to tell us everything we need to know to respond to your request as quickly as possible.

There is not normally any charge for a subject access request. If your request is ‘manifestly unfounded or excessive’ (for example, if you make repetitive requests) a fee may be charged to cover our administrative costs in responding.

We will respond to your subject access request within 30 days and, in any case, not more than one month of receiving it. Normally, we aim to provide a complete response, including a copy of your personal data within that time. In some cases, however, particularly if your request is more complex, more time may be required up to a maximum of three months from the date we receive your request. You will be kept fully informed of our progress.

How Do You Use Cookies?

References to Cookies in this Part 14 include similar technologies that store information on your device or access information stored on your device, where applicable.

Our Site may place and access certain first-party Cookies on your computer or device. First-party Cookies are those placed directly by us and are used only by us. We use Cookies to facilitate and improve your experience of Our Site and to provide and improve our products and services. We have carefully chosen these Cookies and have taken steps to ensure that your privacy and personal data is protected and always respected.

Our Site may also use certain third-party Cookies. Third-party Cookies are those placed by websites, services, and/or parties other than us. Third-party Cookies are used on Our Site for We use third-party cookies to support the functionality of our website and the services we provide. These cookies may be placed by trusted third-party providers, including:

JaneApp – to enable secure online appointment booking, maintain your booking session, and remember your preferences while using the booking system.

Stripe – to process secure online payments, prevent fraud, and maintain the security and integrity of payment transactions.

Google Maps – to display interactive maps showing the location of our clinic and remember your map preferences where applicable.

These third-party providers may collect information about your interaction with their services in accordance with their own privacy and cookie policies. We do not control the cookies they set. Where required by law, non-essential third-party cookies will only be placed on your device after you have given your consent through our cookie banner. For more details, please refer to the table below. These Cookies are not integral to the functioning of Our Site, and your use and experience of Our Site will not be impaired by refusing consent to them.

All Cookies used by and on Our Site are used in accordance with current Cookie Law.

Before Cookies that require your consent are placed on your computer or device, you will be shown a prompt requesting your consent to set those Cookies. By giving your consent to the placing of Cookies you are enabling us to provide the best possible experience and service to you. You may, if you wish, deny consent to the placing of Cookies; however certain features of Our Site may not function fully or as intended. You will be given the opportunity to allow only first-party Cookies and block third-party Cookies.

Certain features of Our Site depend on Cookies to function. Cookie Law deems these Cookies to be “strictly necessary”. These Cookies are shown in the table below. Your consent will not be sought to place these Cookies, but it is still important that you are aware of them. You may still block these Cookies by changing your internet browser’s settings as detailed below, but please be aware that Our Site may not work properly if you do so. We have taken care to ensure that these Cookies are limited to what is necessary and do not use them for additional purposes.

The following first-party Cookies may be placed on your computer or device:

Name of Cookie	Purpose	Strictly Necessary
cookie_consent	Stores your cookie consent preferences so that your choices are remembered on future visits.	YES
session_id	Maintains your browsing session and enables essential website functionality, such as secure form submissions.	YES
csrf_token	Helps protect the website against fraudulent requests and improves website security.	YES
language	Remembers your preferred language or regional settings, where applicable.	NO
preferences	Remembers your website preferences to improve your browsing experience.	NO

and the following third-party Cookies may be placed on your computer or device:

Name of Cookie	Provider	Purpose
_ga-*, _gid	Google Analytics	Collects anonymous information about website usage to help improve performance and user experience.
__stripe_mid, __stripe_sid	Stripe	Enables secure payment processing and fraud prevention.
wpEmojiSettingsSupports	WordPress	Enables interaction with emojis on a WordPress site.
_fbp	Meta (Facebook)	Measures advertising effectiveness and delivers relevant advertisements (where enabled).
ig_did, csrftoken, mid	Instagram (Meta Platforms, Inc.)	Enables Instagram content to be displayed on the website, supports embedded posts, and helps with security and user experience.
sentinelone-* (or other SentinelOne cookies, if applicable)	Sentinel One, Inc.	Supports endpoint security, detects and prevents malicious activity, and helps maintain the security of the website or associated systems.

Our Site uses analytics services provided by Google Analytics, Microsoft 365, Jane App, Meta Platforms, Website analytics refers to a set of tools used to collect and analyse usage information, enabling us to better understand how Our Site is used. Where possible, this information is used in a way that does not directly identify individual visitors. This, in turn, enables us to improve Our Site and the products and services offered through it.

The analytics service(s) used by Our Site use(s) Cookies to gather the relevant information. You do not have to allow us to use these Cookies, however whilst our use of them is limited to understanding and improving Our Site, it does enable us to continually improve Our Site, making it a better and more useful experience for you.

The analytics service(s) used by Our Site use(s) the following Cookies:

Name of Cookie	First / Third Party	Provider	Purpose
_ga	First Party	Google Analytics (Google LLC)	Distinguishes users by assigning a unique identifier to generate statistical data about website usage.
_ga_<measurement-id>	First Party	Google Analytics (Google LLC)	Persists session state and helps measure user interactions and engagement across pages.
_gid	First Party	Google Analytics (Google LLC)	Distinguishes users and stores a unique identifier for generating website usage statistics.
_gat (or _gat_gtag_*, if present)	First Party	Google Analytics (Google LLC)	Limits the rate of requests sent to Google Analytics to improve performance.

In addition to the controls that we provide, you can choose to enable or disable Cookies in your internet browser. Most internet browsers also enable you to choose whether you wish to disable all Cookies or only third-party Cookies. By default, most internet browsers accept Cookies, but this can be changed. For further details, please consult the help menu in your internet browser or the documentation that came with your device.

You can choose to delete Cookies on your computer or device at any time; however you may lose any information that enables you to access Our Site more quickly and efficiently including, but not limited to, login and personalisation settings.

It is recommended that you keep your internet browser and operating system up-to-date and that you consult the help and guidance provided by the developer of your internet browser and manufacturer of your computer or device if you are unsure about adjusting your privacy settings.

How Do I Contact You?

To contact us about anything to do with your personal data and data protection, including to make a subject access request or a data protection complaint, please use the following details (for the attention of Steven Longland):

Email address: steven.longland@lutonchiropractor.co.uk.

Telephone number: 01582 579687.

Postal Address: 146 Sundon Park Road, Luton, Beds, LU3 3AH.

Changes to this Privacy Policy

We may review and update this Privacy Policy from time to time to ensure continued compliance with the law and best practice. This may be necessary, for example, if the law changes, or if we change our business in a way that affects personal data protection.

Any changes will be immediately posted on Our Site and you will be deemed to have accepted the terms of the Privacy Policy on your first use of Our Site following the alterations. We recommend that you check this page regularly to keep up to date. This Privacy Policy was last updated on 23.07.2026.